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PINOPTIK for the planet

Earth Day is a valuable opportunity to pause and reflect on the relationship we have with our planet, and on how even the smallest everyday actions can help drive meaningful change.
It is a long-term journe

We pass our passion from generation to generation

The wisdom of one generation meets the enthusiasm of the next. The grandfather teaches, while his grandson watches, learns, and preserves a story destined to live on through the years...

We bring your ideas to life

In the eyewear industry, details make the difference. That’s why frame customization is one of our key strengths. We develop made-to-measure eyewear based on our clients’ specific requests...

2020 winners for Technological Innovation

In 2020, we received an award that still represents a fundamental milestone for us: the first prize of the Graziella Pagni Eyewear Award in the Technological Innovation category...

We look forward to welcoming you from january 31 to february 2, 2026

Once again this year, we are delighted to announce our participation in MIDO Milan, the world’s leading eyewear trade show. An unmissable event for industry professionals...

Product of quality

Glasses accompany the lives of those who wear them, defining their style, enhancing their appearance, protecting them, and allowing them to improve their quality of life through vision...

Sustainability as a priority

In Pinoptik sustainability starts with materials — and continues with waste. Every day, we work with high-quality metals like steel, titanium, niclaform, and...

A daily commitment

Water is a precious and limited resource. That’s why we’ve adopted sustainable practices to minimize water consumption in our production processes. During...

A story of family, passion and creativity

The story of Pinoptik is, above all, a family story. It begins in 1979 in a region rich in history and beauty, amid the unspoiled nature at the foot of the Belluno...

Our values, since 1985

Our company’s values are the compass that guides every decision we make! In a constantly evolving world, our values serve as a steadfast anchor that...

Effort and quality since 1985

This year we’re celebrating our company’s 40th anniversary! Four decades of style, innovation, and passion for the world of eyewear. At Pinoptik...

What we believe in

The mission and vision of PINOPTIK represent the essence and beating heart of our company. On one hand, they define the goals that guide our daily actions; on the other...

Every action has an impact

Every production choice has an impact on our planet. At PINOPTIK, we believe that innovation and sustainability must go hand in hand, even in the world of eyewear. That’s why we are committed to...

MIDO Eyewear Show 2025 has come to an end

Once again, this year’s edition of the MIDO 2025 fair in Milan has concluded, and we are deeply grateful to everyone who contributed to making this experience even more...

In PinOptik, women's day lasts all year

They say International Women’s Day is once in a year. But for us in Pinoptik, it’s every single day. We want to pay tribute to all the special women who are part of our company...

A year of innovation, growth and gazing into the future

A new year is not just a date on calendar. It represents an opportunity to embrace new projects and reflect on what we have accomplished so far.

2024 has been a satisfying year, full of conquered challenges...

We look forward to seeing you from February 8 to 10, 2025

Also this year we are pleased to announce our participation at MIDO exhibition in Milan from February 8 to 10, the most important for eyewear sector.

An event dedicated to professionals and designers in the sector...

Check out the graphic design of our new website

We are excited to announce the graphic redesign of our website!

After months of design and optimization, our goal was clear: make our site modern and engaging...